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CRM, the Backbone of Brand Loyalty?

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Charming Charlie, an American fashion jewelry and accessories retailer that was named International Council of Shopping Centers’ Hot Retailer of the Year in 2010, has hundreds of stores nationwide as well as one passionate clientele ranging from Tweens on up to glammy grandmothers. Charming Charlie stores are known for their whimsy, and fashion-forward mentality, with trend […]

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